How a Smurf Saved My Day

I was on the way home from a busy day running errands, attending a long meeting at City Hall, and grabbing a quick bite for dinner. And I could feel the bubbling up of dread.

Oh God, I haven’t written a blog post yet!

You see, I’m in the middle of my very first #NaBloPoMo ever – shorthand for Write a Blog Post a Day for a Month. It’s been hard. I’ve missed a day or two because I’ve been on photo shoots. And the guilt is growing.

What will I do??

I’m tempted to just throw in the towel and admit it’s too damn hard, that I’m just not cut out for this kind of dedication. But heck, I am so close to getting to 30 posts in 30 days. I want to prove I can do this!

And then I see him. Sitting in all his azure grandeur in the window of my local thrift store.

Photo by Cathy Browne

A big, blue Smurf. And the memories came flooding back.

I had a story to tell, after all.

Years ago, I’m guessing in the late 1980s or early 1990s, I had what was one of my most bizarre PR assignments. To help launch a new Smurf-inspired canned pasta, I had to escort a seven-foot high Papa Smurf figure to all of the morning radio shows in Toronto and drop off samples.

Let’s just say it was a memorable experience.

My model inside the giant Smurf was not happy. He couldn’t see that well out of the eyeholes because he was short. It was the height of summer and that suit was HOT. And I had to escort this giant form in and out of office buildings and up and down elevators and escalators for days on end.

And for some reason he wasn’t comfortable with the fact that his escort didn’t see much…!

Needless to say, this was one for the books. We’d be in a studio, dropping off the product, and he’d start to whimper because he was so miserable. And I’d have to nudge him and say “Quiet!” in a fierce whisper. And when we actually did an outdoor drop, with school kids milling around, I swear to God I heard soft sobs coming from that big blue body. It was, after all, around 80 degrees.

My God. What a riot.

Anyway, thanks, Big Stuffed Smurf, for giving me some inspiration, and a bit of a laugh.

Don’t ever let anyone tell you that the PR profession is all glamour!

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